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Contact Us

Teri Parks
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315-663-7387

Proudly serving the
Syracuse, NY Area

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What is Staging?

Home Staging is the act of preparing a private residence for sale in the real estate  marketplace. The goal of staging is to make a home appealing to the highest number of potential buyers, thereby selling a property more swiftly and for more money. Staging techniques focus on improving a property’s appeal by transforming it into a welcoming, attractive product that anyone might want. (Wikipedia)  Home Staging is all about preparing and marketing your home to appeal to the masses…potential buyers!

Why do I need a Professional Home Stager?

You have created your home to be a reflection of you and your family, but when trying to sell your home, potential buyers need to see themselves living in your house.  It’s extremely difficult to be objective in your own home.  A Professional Home Stager is trained in the technique of arranging and marketing your home to appeal to potential buyers.  Professional Home Stagers can view your space objectively, put on “buyers eyes” and maximize the potential of your home to transform it into what buyers are looking for.  At Design Appeal Home Staging, we create the “WOW” factor that will make your home stand out against the competition.

Isn’t Home Staging the same as Decorating?

No…although very similar in concept, Home Staging and Decorating are used for very different purposes.  Decorating is using furnishings and decor that appeals to the home owner’s own personal tastes and style, while Home Staging is about de-personalizing and arranging the home to appeal to many people, potential buyers.  Decorating and designing your home for “living” vs. preparing the home for sale using Home Staging are totally different.

Can’t I just Stage my Home myself?

Many people try, but aren’t successful as they find they don’t have the ability to be objective in their own home.  A Professional Home Stager can help the home seller detach themselves from their home and see it as a product that needs to be marketed for sale.  Design Appeal Home Staging consultants understand selling your home is not only a physical act, but an emotional act as well, where your home is full of memories and may be difficult to seperate from.  We’re able to help you through the home preparation process with ease to get your home sold faster and for top dollar.

Is Home Staging expensive?

Home Staging is a home improvement investment to get your house sold.  When you consider that Home Staging is #2 out of the top five nationwide home improvements that Realtors recommend to home sellers, based on cost and ROI (return on investment) with 586% being the ROI, how could you afford not to stage?! (2009 Home Gain Survey) Home Staging services will always be far less expensive than your first price reduction. Call today for a comprehensive price quote.

Call #315-663-7387 for a consultation today!

Our Mission

Design Appeal Home Staging is your resource for Home Staging, Redesign and Organizational services throughout the Syracuse, Central NY and Northern NY areas. We help Home Sellers and Realtors achieve their goals...sell your home quickly and for the highest price possible. Whether you’re selling or staying in your home, we’ll enhance your living space by using professional staging, redesign techniques and design appeal to make your house feel like a home.